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The line called Scarlett Hearts Reebok launched on March 1st.
"It's a lifestyle collection," she says. "You can go directly from the gym, slip it on [and] go to meet your friends for coffee."
The line feautres brightly colored sneakers ($90), short-sleeved hoodies ($100), baseball tees ($50), and comfy sweatpant leggings ($80).
The collection is "a mixture of both the ultrafeminine and urban lifestyle," says Scarlett. The star has signed with Reebok for at least three seasons.
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